So we’re t-minus 2 weeks until the GDPR comes into force. If you’re a blogger (and if you’re reading this you probs are) then despite all the misinformation out there, you absolutely need to know about and be ready for GDPR. One of the most basic things you need to think about is GDPR cookie consent.
Whether you’ve been blogging for years, you have a huge mailing list and a site to rival Facebook, or you’ve just started your blogging journey, have no mailing list, and your site is as sparse as sparse can be, there things (like being aware of what cookies your site uses) you need to do to prepare for the GDPR.
GDPR Cookie Consent
So the confusion with GDPR among lots of us is mostly that we need to gain explicit consent for every single thing that we do. This is just not true.
There are 6 grounds for legally processing data under the GDPR, and just one of those grounds is consent. Other grounds that we might be able to rely are things like contract, legitimate interest and legal need. So we might need to release sensitive information about the use of our website if we feel there is a need to do so to prevent a crime occurring.
In the case of cookies, some are absolutely essential to your site running. In this case, we don’t need explicit consent to run these, because without them we’d be unable to offer our service (our website).
What do I Actually Need Consent for?
In the name of being a nice guy, though, we should really be letting people know that we’re running these cookies, and how they can turn them off on their own browsers if they really want to.
In the case of cookies that are not essential to the running of the site, like Google analytics and tracking cookies, it’s these that we need to gain explicit consent from users to run. This is where your cookie consent plugin comes in.
The best GDPR Cookie Consent plugin for WordPress
IMO the best plugin that I’ve found is Cookie Notice by dfactory. This plug-in allows users to opt out of non-essential cookies such as Google analytics tracking cookies. It’s fairly inoffensive, can be customised to fit the branding of your site, and displayed in various locations. The text is customisable and it asks you to insert your Google analytics tracking code in order to ensure that users tracked are only the users who’ve opted in.
How do I set it up?
To set up the cookie plugin you’ll need to head to your plugins page, search for Cookie Notice by dfactory (or even just dfactory). Install and activate the plugin and then head to the plugin settings.
Customise the cookie bar so that it integrates well with the branding of your site. If you scroll down the settings page, you’ll see an option to “allow users to opt out of non-essential tracking cookies’”and then a box underneath that asks for tracking script. This is the part when most people are getting a little bit stuck.
This code is actually really easy to find. All you need to do is head to your Google analytics homepage. On the left hand of your screen there should be a menu, and at the bottom of that menu there should be a sub-menu ‘admin’. Click into admin and then, in the centre menu click the option for ‘Tracking Info’.
Once the tracking menu is open, choose the first option ‘tracking code’ and you’ll see a code displayed in a box under the heading Global Site Tag (gtag.js). Copy this code, and head back to your cookie notice settings page.
GDPR Cookie Consent done!
Finally, all you need to do is copy and paste the code into the box in the cookie notice settings and that’s it! you’re GDPR compliant cookie notice plugin is up and running and ready to go.
If you’re struggling to get your shizzle done in time for the deadline, I have you covered with the Ultimate GDPR Compliance package for bloggers, grab yours now and get everything sorted, I’ve designed it specifically so that it takes minimal time, and will have you totally covered.